Quick Summary
HubSpot Website Designer / Manager (Freelance, Remote)
We are seeking an innovative HubSpot Website Designer / Manager to lead the development, design, and ongoing management of our website exclusively within the HubSpot platform. This role requires a strong background in digital design, interaction design, and web development, focusing on creating engaging, user-friendly, and accessible websites.
You will collaborate with marketing and technical teams to ensure the website aligns with brand goals, enhances user experience (UX), and supports digital marketing initiatives. Essential experience includes content management systems (CMS), web analytics, and responsive web design.
Compensation: The project pays $500 upon launch and is prepared for potential employee or equity offers.
Key Responsibilities:
- Design visually compelling and highly functional websites using HubSpot CMS, applying best practices in UX/UI, usability, and web accessibility.
- Develop wireframes, prototypes, and visual designs using tools like Adobe XD, Figma, InVision, or Balsamiq.
- Implement front-end development tasks using HTML, CSS (SCSS), JavaScript (Angular, React), PHP, Bootstrap, and Node.js to customize features.
- Manage website content updates and maintenance across HubSpot CMS and WordPress platforms, ensuring accuracy and consistency.
- Optimize websites for SEO using strategies aligned with Google Analytics 360 and other analytics tools; monitor performance via web analytics.
- Create motion graphics and visual content using Adobe After Effects, Photoshop, Illustrator, Animate (Flash), and Adobe Creative Suite.
- Conduct user research to improve usability and user experience; apply information architecture principles for intuitive navigation.
- Collaborate on digital marketing campaigns, including email marketing via Mailchimp or similar platforms.
- Ensure cross-device responsiveness using responsive web design techniques (e.g., Bootstrap).
- Maintain documentation of website architecture, code repositories (Git), and project workflows; utilize version control systems.
- Stay current with emerging trends in web design, development technologies (React Express, AJAX), and digital marketing strategies.
Required Skills & Experience:
- Proven experience in web design and development within CMS platforms (HubSpot CMS, WordPress, Drupal).
- Strong proficiency in HTML5, CSS3 (SCSS/SASS), JavaScript frameworks (React, Angular), PHP, and MySQL/SQL databases.
- Expertise with Adobe Creative Suite (Photoshop, Illustrator, InDesign), Adobe XD, Figma, Axure for wireframing and visual design.
- Deep knowledge of UX/UI principles, focusing on usability and WCAG accessibility standards.
- Experience with SEO best practices and web analytics tools (Google Analytics 360, Adobe Analytics).
- Familiarity with digital marketing tools, including email marketing platforms (Mailchimp) or SharePoint integrations.
- Ability to perform efficient website maintenance while maintaining high quality.
- Strong data analysis skills for interpreting website metrics.
- Excellent communication, organizational skills, and attention to detail.
- Prior experience with front-end technologies like Bootstrap or LESS/SASS stylesheets; knowledge of React or Node.js is a plus.
Job Type: Freelance
Pay: $500.00 per year
Work Location: Remote