Quick Summary
AirLife is seeking an ambitious, digitally fluent, and entrepreneurial Ecommerce Associate to join our Catalog team. This fully US-remote role requires technical coding skills and a continuous improvement mindset to drive growth in our Catalog business.
COMPANY DESCRIPTION
At AirLife, we are dedicated to enhancing the quality of every breath. We are a premier manufacturer of high-quality, market-leading breathing consumables, committed to evolution, innovation, and growth. Our expanding portfolio of trusted brands serves the continuum of care from first responder to home care, prioritizing safety, patient comfort, and clinical performance. Our values—Customer first, Differentiate with our People, Bias for Action, Continuous Improvement, and Accountability—guide our work.
POSITION SUMMARY
The Ecommerce Associate supports the Catalog Division in executing ecommerce marketing and sales strategies within the medical device industry. Key responsibilities include growing ecommerce sales, expanding online presence, supporting digital marketing initiatives, enhancing customer experience, analyzing performance metrics, and assisting with customer engagement. This role involves cross-functional collaboration with Marketing, Sales, IT, Customer Service, and Operations to drive revenue, improve processes, and resolve issues for optimal ecommerce performance.
POSITION QUALIFICATIONS
Knowledge, Skills, & Abilities:
- Knowledge of ecommerce platforms, online marketplaces, and digital marketing channels.
- Understanding of SEO/SEM principles and Google Ads.
- Ability to create reports and analyze ecommerce performance metrics, KPIs, and campaign results.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word); familiarity with analytics tools preferred.
- Knowledge of programming languages such as HTML/CSS, PHP, JavaScript, SQL, and Python.
- Strong written and verbal communication skills.
- Ability to collaborate effectively across cross-functional teams.
- Strong organizational skills and attention to detail.
- Customer-focused mindset with the ability to manage multiple priorities.
- Basic understanding of medical device industry regulations and compliance considerations preferred.
Level of Experience:
- 1–3 years of experience in ecommerce, digital marketing, inside sales, or a related field.
Level of Education:
- Bachelor’s degree in Marketing, Business, Communications, or a related field preferred.
Travel:
- Up to 10%, as business needs dictate.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Collaborate with Catalog Division leaders to develop and execute ecommerce marketing and sales plans.
- Support SEO and SEM initiatives, including organic search improvements and Google Ads campaigns.
- Assist in developing and implementing programs on ecommerce marketplaces (e.g., Amazon) and social media platforms (e.g., LinkedIn).
- Help develop and maintain email marketing calendars and execute email campaigns.
- Review and monitor product offerings, pricing, and promotional activities across ecommerce websites.
- Create ecommerce performance reports; track, analyze, and report monthly KPIs and campaign results; provide insights and recommendations for optimization.
- Collaborate with web developers to enhance website appearance, functionality, and user experience.
- Conduct competitive and market research; collect and interpret customer surveys, feedback, and product reviews.
- Monitor ecommerce websites for proper functionality; collaborate with IT and web development teams to troubleshoot issues.
- Support management of key ecommerce accounts.
- Follow up on leads through phone calls, emails, and other sales outreach activities.
- Participate in call campaigns to improve customer retention, welcome new customers, and promote sales initiatives.
- Provide support and backup to Catalog customer service and operations teams as needed.
OTHER RESPONSIBILITIES
- Uphold AirLife’s values.
- Demonstrate accuracy and thoroughness; promote quality & safety.
- Inspire trust; treat people with respect and dignity; embrace diversity.
- Use time efficiently; perform job accurately, thoroughly; conserve Company resources.
- Contribute to a positive team environment.
- Assure all policies and guidelines are followed.
QUALITY POLICY
At AirLife, Quality is our promise, encompassing customer satisfaction and product excellence in an evolving global healthcare market. This is maintained through a continuously improving and effective Quality Management System and compliance to Regulatory Requirements.
DEIA STATEMENT
AirLife is committed to building a diverse workforce and an inclusive workplace that reflects our communities and customers. Our Diversity, Equity, Inclusion, and Advancement (DEIA) philosophy fosters excellence and equips us to serve an evolving global marketplace.
Please note: Responsibilities may evolve, and additional duties may be required to meet company needs.