Job Overview

We are seeking a talented and innovative Branding and Web Designer to join our creative team. This role focuses on developing compelling visual identities, designing engaging websites, and enhancing user experience (UX) across digital platforms. The ideal candidate must possess a strong foundation in digital design, interaction design, and web development, emphasizing the creation of accessible and user-friendly digital experiences. You will collaborate closely with marketing and development teams to produce visually appealing, functional digital content that aligns with brand strategies and business goals.

Key Responsibilities:

• Design and develop visually engaging websites utilizing modern technologies including HTML, CSS, JavaScript, PHP, and frameworks such as React, Angular, or Vue.js.
• Create essential design artifacts like wireframes, prototypes, and mockups using industry-standard tools (e.g., Figma, Adobe XD, InVision, Balsamiq) to visualize user interfaces (UI) and interactions.
• Develop motion graphics and animations using Adobe After Effects, Adobe Animate, or Adobe Flash to boost website interactivity and visual storytelling.
• Implement responsive web design principles to guarantee optimal viewing experiences across all devices.
• Conduct user research and usability testing to enhance website functionality and ensure compliance with web accessibility standards.
• Maintain and update existing websites built on various Content Management Systems (CMS) such as WordPress, Drupal, SharePoint, Contentful, or Joomla.
• Optimize websites for SEO performance using best practices in content management and leveraging analytics tools like Google Analytics 360 or Adobe Analytics.
• Collaborate with content creators to develop engaging visual assets, including logos, typography, layout designs, and graphics, using Adobe Creative Suite (Photoshop, Illustrator, InDesign) or Sketch.
• Perform routine website maintenance, including troubleshooting issues, updating plugins/scripts, and enforcing security protocols.
• Analyze web traffic data using web analytics tools and data analysis skills to inform design improvements and marketing strategies.

Required Skills & Experience:

• Proven experience in digital design, web development (HTML5, CSS3), front-end frameworks (React, Angular), and CMS platforms (WordPress, Drupal).
• Strong graphic design skills, proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and design tools like Figma or Sketch.
• Expertise in interaction design principles, UX/UI best practices, usability testing methods, and adherence to web accessibility standards.
• Experience creating motion graphics using Adobe After Effects or comparable software.
• Familiarity with SEO strategies and web analytics tools, specifically Google Analytics 360, for performance monitoring.
• Programming proficiency in JavaScript, PHP, SQL databases (MySQL), AJAX, Bootstrap framework, and LESS/SCSS stylesheets. Python knowledge is a plus.
• Ability to effectively execute wireframing and layout design while maintaining consistent brand identity across all digital assets.
• Understanding of information architecture principles for effective website content structuring.
• Excellent communication skills for collaboration with cross-functional teams, including marketing specialists and developers.
• A professional portfolio showcasing previous web design projects that demonstrate both creativity and technical expertise.

Join our team if you are passionate about blending creativity with technology to craft innovative digital experiences that elevate brand presence online!

Job Details:

• Job Type: Contract, Freelance
• Pay: $20.00 - $40.00 per hour
• Expected Hours: 20 – 40 per week
• Benefits: Flexible schedule
• Work Location: Remote