Search Engine Optimization (SEO) Analyst

WHY YOU SHOULD APPLY:

Coalition Technologies is dedicated to delivering exceptional client work while fostering a fun, innovative, and thriving environment for our team. We offer significant career growth opportunities, rapid advancement, and competitive benefits, including:

• The industry's most competitive profit-sharing bonus plan, distributing up to 50% of company profits to full-time employees monthly.
• A highly competitive Paid Time Off (PTO) plan promoting work-life balance.
• Subsidized gym memberships to support team wellness.
• Medical, dental, vision, and life insurance packages for all US-based team members.
• International Health Insurance Reimbursement Program for all international team members (a unique Coalition benefit).
• Device upgrade and learning reimbursement programs.
• Motivating career development plans with clear goals and rewards.
• Additional job-specific incentives and bonuses.

100% Remote Work: Our entire team works remotely, supported by time tracking software. We specialize in supporting remote team members, a practice we've maintained for over a decade. We welcome applications from anywhere in the world.

YOU SHOULD HAVE:

Required SEO & AI Expertise:

• A strong understanding of all SEO best practices, including SEO “friendly” site architecture, tags, coding, site speed optimization, and link building.
• Experience implementing AI-based SEO strategies, including keyword clustering, content optimization, and search intent analysis using machine learning or NLP tools.
• Strong knowledge of how AI tools like ChatGPT, Gemini, or Perplexity can enhance SEO workflows from content ideation to on-page optimization and technical audits.
• Familiarity with AI-driven analytics and tools to scale SEO performance.
• Hands-on experience with SEO crawling and auditing tools such as Screaming Frog to identify technical SEO issues.
• Proficiency in rank tracking and competitive analysis tools like Semrush, Ahrefs, or WebCEO to monitor keyword performance and identify growth opportunities.

Technical & General Skills:

• Proficiency in HTML/CSS.
• Basic knowledge of web copywriting and web design, and how they relate to SEO functionality.
• Strong analytical and critical thinking skills.
• Excellent time management skills with the ability to meet strict deadlines.
• Up-to-date knowledge on new technologies and a desire to stay current.
• Excellent written and verbal English skills.
• Availability to work 40 hours per week from 9:00 am to 6:00 pm PST.
• The ability to adapt in a diverse, multicultural environment.
• The passion to build and grow a startup.
• A reliable remote workstation setup (fast computer, microphone, speakers, reliable internet and power).

Preferred Technical Skills:

• Knowledge of JavaScript & PHP (preferred).

YOUR DUTIES AND TASKS:

This role involves advanced SEO strategy, technical implementation, and research & development (R&D) focused on AI and emerging search technologies. Key responsibilities include:

• Conducting deep SEO research and R&D to stay ahead of algorithm updates, AI search trends, and emerging technologies in the SEO landscape.
• Performing comprehensive SEO audits for client websites, identifying issues, and implementing effective data-driven solutions.
• Using AI-powered tools and advanced analytics to discover keyword opportunities, optimize content strategies, and strengthen topical authority.
• Conducting thorough keyword research and prioritization based on evolving search intent, competition, and SERP behavior.
• Creating and optimizing 301 redirects, HTML/XML sitemaps, title tags, meta descriptions, and structured data for enhanced indexing.
• Collaborating on technical SEO innovations, including entity-based SEO, schema optimization, and internal linking improvements.
• Monitoring and enhancing site performance through upgrades in website code, server optimization, and site speed improvements.
• Experimenting with new AI-based methodologies, SEO automation workflows, and predictive ranking analysis as part of ongoing R&D.
• Developing and implementing local SEO strategies to improve the online visibility of clients’ websites in local search results.
• Using heatmap analysis tools, session recordings, surveys, and user testing to understand pain points and optimize user behavior and conversion rate.

After successfully completing the initial training period, you will also be expected to perform technical SEO analysis to uncover errors, provide, and implement the appropriate solutions.

We value talent and diligence; candidates who excel in our skills tests will be considered even if past experience or educational background criteria are not fully met.

Compensation Disclosure: Starting base pay for this position in California, New York, Washington, and Colorado ranges between $15 - $35 per hour. Compensation may vary based on factors such as experience, qualifications, skills test performance, geographic location, and seniority of the position offered. Outside of these states, compensation may fall outside the above ranges.