Quick Summary
Utimaco is hiring a Marketing Technology Web Developer / Digital Marketing Architect (available fully remote or in Düsseldorf/Aachen, Germany) to build responsive Drupal landing pages, maintain CRM and marketing automation integrations (Salesforce, Pardot, etc.), configure lead workflows, and implement SEO and analytics tracking across global campaigns. Qualified applicants must have 5+ years of experience in web development or marketing technology, hands-on Drupal skills, proficiency with HTML/CSS/JavaScript, experience with REST APIs and JSON, familiarity with analytics and tag management tools, and fluent English communication.
Join Utimaco as a Digital Marketing Architect (m/f/d) to shape digital strategy. This role offers flexible work options, including fully remote or in our Düsseldorf or Aachen offices. Thrive in a tech-driven, flexible environment.
Your Tasks
Drupal and Web Development
- Build, configure, and maintain responsive landing pages, campaign pages, forms, and reusable components within Drupal.
- Develop accessible, mobile-first web experiences, ensuring alignment with brand, UX, SEO, and performance standards.
- Manage Drupal content types, views, blocks, themes, modules, permissions, and environments.
- Support website releases, quality assurance, documentation, and continuous technical improvements.
Marketing Automation and Integrations
- Build and maintain integrations between Drupal, marketing automation platforms, Salesforce, webinar and event tools, advertising platforms, analytics tools, and other marketing technologies.
- Configure and troubleshoot forms, campaign programs, lead capture, consent, progressive profiling, scoring, routing, notifications, and nurture workflows.
- Work with APIs, webhooks, middleware, and data mappings to ensure reliable movement of campaign and prospect data.
- Validate field mapping, source attribution, campaign membership, duplicate handling, consent status, and lead lifecycle behavior.
Campaign Enablement and Optimization
- Translate campaign briefs into live landing pages and connected digital experiences within agreed timelines.
- Support localized campaign execution across English, German, French, Spanish, Portuguese, Korean, and Japanese markets.
- Implement and validate analytics, conversion tracking, UTM parameters, pixels, events, and reporting requirements.
- Contribute to SEO implementation, including metadata, structured content, internal linking, technical hygiene, and search-friendly page experiences.
Your Profile
Required Qualifications and Experience
- 5+ years of professional experience in web development, marketing technology, digital marketing operations, or a closely related field.
- Hands-on experience building and maintaining landing pages in Drupal.
- Experience integrating websites with at least one marketing automation platform, such as Salesforce Marketing Cloud, Pardot/Account Engagement, or similar systems.
- Experience with Salesforce and CRM systems, including lead and campaign data flows.
- Working knowledge of HTML, CSS, JavaScript, and responsive web development.
- Experience working with REST APIs, webhooks, JSON, authentication, and field mapping.
- Experience with web analytics and tag management, such as Google Analytics, Adobe Analytics, Google Tag Manager, or equivalent tools.
- Strong troubleshooting and quality-assurance skills, with the ability to investigate issues across multiple systems.
- Professional fluency in English.
Preferred Qualifications
- Experience with Drupal 9 or 10, Twig, PHP, Composer, Drush, Git, and CI/CD workflows.
- Experience working with Drupal multisite, multilingual content, translation workflows, or regional websites.
- Experience with Marketo, Salesforce Marketing Cloud, HubSpot, or the specific marketing automation platforms used by Utimaco.
- Experience with SQL, data validation, or marketing technology reporting.
- Knowledge of accessibility standards, particularly WCAG.
- Experience supporting B2B technology, cybersecurity, enterprise software, or other complex products.
- Familiarity with ABM platforms, personalization, webinar systems, event platforms, advertising integrations, or enrichment tools.
We Offer
- Flexible Work: Choose fully remote work or our modern offices in Düsseldorf or Aachen.
- Professional Development: Dedicated budgets and opportunities for ongoing learning, training, and coaching.
- Comprehensive Health and Wellbeing Benefits: In-house company doctor, health, and sports programs.
- Retirement and Financial Security: Attractive company pension schemes and additional financial perks.
- State-of-the-Art Technology: Latest laptops, mobile devices, and digital tools for marketing teams.
- Convenient Commute: Excellent access to public transport, parking, and mobility incentives like a job ticket.
- Culture of Belonging: Team events, employee discounts, and an inclusive, respectful company atmosphere.