
WordPress Developer & Technical Marketing Specialist (m/f/d)/ 10 hours ago
Quick Summary
You do not just think in websites, but in digital systems and marketing processes. You ensure that websites run technically clean, load fast, operate securely, and interact smoothly with marketing, CRM, and AI tools.
Whether it is a WordPress website, landing page, server, tracking, or automation—you develop technical solutions that work and support businesses in digital sales.
To strengthen our team, we are looking for a WordPress Developer & Technical Marketing Specialist—as a freelancer or 100% remote employee (part-time).
Tasks
WordPress & Web Development
Technical implementation, further development, and maintenance of modern websites using WordPress and Elementor. Development of custom page layouts, maintenance of existing websites, and technical optimization regarding performance, security, and usability.
Hosting, Server & Infrastructure
Setup, management, and optimization of web hosting, domains, DNS, SSL certificates, email servers, and databases. Execution of website migrations, backups, and setup of staging environments and technical development processes.
Interfaces & Marketing Technology
Integration and configuration of forms, CRM systems, newsletter tools, tracking solutions, as well as additional plugins and interfaces. Implementation of technical requirements for lead generation, marketing automation, and digital sales processes.
Performance, Security & Maintenance
Optimization of loading times, Core Web Vitals, and technical SEO. Ongoing maintenance of WordPress websites, plugin management, error analysis, security updates, and development of sustainable maintenance and backup concepts.
Social Media & Performance Marketing Technology
Technical support and optimization of social media and performance marketing platforms. Setup and management of tracking, conversion measurement, Meta Business Manager, Google Ads, Google Tag Manager, Google Analytics, as well as technical integrations for campaigns, lead generation, and reporting.
AI-Powered Development & Automation
Efficient use of modern AI tools to support development, problem-solving, automation, and documentation.
Qualifications
- WordPress Competence: Excellent knowledge of WordPress and Elementor, as well as experience in the development, technical support, and maintenance of professional websites.
- Technical Know-How: Very good understanding of hosting, domains, DNS, SSL, email servers, PHP, databases, caching, and website performance.
- Web Development: Good knowledge of HTML, CSS, as well as basic knowledge of JavaScript and PHP. Experience with child themes, plugins, and technical customizations within WordPress.
- Marketing Technology: Experience with form systems, tracking, Google Tag Manager, Google Analytics, Meta Pixel, as well as CRM and newsletter systems (e.g., Zoho, Brevo, or Mailchimp).
- AI Competence: Confident handling of modern AI tools such as Claude, ChatGPT, GitHub Copilot, Perplexity, Cursor AI, or comparable solutions to support development, automation, and technical research.
- Tool Affinity: Enthusiasm for new technologies and the ability to quickly and independently learn new systems, tools, and technical solutions.
- Working Style: Analytical thinking, structured and solution-oriented approach to work, and high quality standards.
- Education: Completed education/degree in computer science, web development, media technology, or a comparable qualification.
- German Language Skills: Excellent German language skills in speech and writing (at least C2, ideally native speaker level).
- Professional Experience: Several years of relevant professional experience—ideally in an advertising, digital, or web agency.
Sounds like you? Send us your portfolio/work samples and a few lines about your most exciting web or social project so far.
We look forward to receiving your application!
